Our web site does not automatically capture or store personal data from visitors to the site, other than to log the user’s IP address and session information such as the duration of the visit to the site and the nature of the browser used. This information is used only for administration of the site system and in the compilation of statistics used by us to assess the use of the site. We only use a single 'cookie' containing a session identifier to help with the administration of our web site, we do not use ‘cookies’ to collect user information from this site.

This privacy policy does not cover the links within this site linking to other sites.

We may monitor customer traffic patterns, Site usage and related Site information in order to optimise your use of the Site and we may give aggregated statistics to a reputable third-party, but these statistics will include no information personally identifying you.

We may also use the Information we gather to notify you about important functionality changes and alterations to the Site, or offers of products, services or information that might be of particular interest to you. Your information may also be transferred to another company in the event of sale of our company to a third party. In that event, we will endeavour to ensure that your rights and freedoms in respect of the processing of your personal data are adequately and appropriately protected. By submitting your Information and ticking the requisite boxes on any order form or when subscribing to the services available on our Site, you consent to such use and transfer. If at any time you wish to stop receiving our newsletter or any other information you may have requested from us or any other company, please email or write to Customer Services at the address given for us above or click the Unsubscribe link (if available) at the bottom of any document you receive from us.

We are committed to safeguarding the privacy of our website visitors; this policy sets out how we will treat your personal information.

(1) What information do we collect?

We may collect, store and use the following kinds of personal data:

(a) information about your visits to and use of this website;

[(b) information about any transactions carried out between you and us on or in relation to this website, including information relating to any purchases you make of our goods or services;]

[(c) information that you provide to us for the purpose of registering with us and/or subscribing to our website services and/or email notifications; and]

[(d) OTHER INFORMATION.]¹

(2) Information about website visits

We may collect information about you computer and your visits to this website such as your IP address, geographical location, browser type, referral source, length of visit and number of page views. We may use this information in the administration of this website, to improve the website's usability, and for marketing purposes.

[We use cookies on this website. A cookie is a text file sent by a web server to a web browser, and stored by the browser. The text file is then sent back to the server each time the browser requests a page from the server. This enables the web server to identify and track the web browser.

We may send a cookie which may be stored on by your browser on your computer's hard drive. We may use the information we obtain from the cookie in the administration of this website, to improve the website's usability and for marketing purposes. We may also use that information to recognise your computer when you visit our website, and to personalise our website for you. [Our advertisers may also send you cookies.]

Most browsers allow you to refuse to accept cookies. (For example, in Internet Explorer you can refuse all cookie by clicking "Tools", "Internet Options", "Privacy", and selecting "Block all cookies" using the sliding selector.) This will, however, have a negative impact upon the usability of many websites [, including this one].]²

(3) Using your personal data

Personal data submitted on this website will be used for the purposes specified in this privacy policy or in relevant parts of the website.

In addition to the uses identified elsewhere in this privacy policy, we may use your personal information to:

[(a) improve your browsing experience by personalising the website;]

[(b) send information (other than marketing communications) to you which we think may be of interest to you by post or by email or similar technology;]

[(c) send to you marketing communications relating to our business [or the businesses of carefully-selected third parties] which we think may be of interest to you by post or, where you have specifically agreed to this, by email or similar technology [(you can inform us at any time if you no longer require marketing communications to be sent by emailing us via the Contact page)]³;]

[(d) provide other companies with statistical information about our users - but this information will not be used to identify any individual user; and]

[(e) OTHER USES.]⁴

We will not without your express consent provide your personal information to any third parties for the purpose of direct marketing.

(4) Other disclosures

In addition to the disclosures reasonably necessary for the purposes identified elsewhere in this privacy policy, we may disclose information about you:

(a) to the extent that we are required to do so by law;

(b) in connection with any legal proceedings or prospective legal proceedings;

(c) in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk); and

[(d) to the purchaser or seller (or prospective purchaser or seller) of any business or asset which we are (or are contemplating) selling or purchasing.]⁵

Except as provided in this privacy policy, we will not provide your information to third parties.

[(5) International data transfers

[Information that we collect may be stored and processed in and transferred between any of the countries in which we operate in order to enable us to use the information in accordance with this privacy policy.]

[If you are in the European Union, information which you provide may be transferred to countries (including [the United States], [Japan], [OTHER COUNTRIES]) which do not have data protection laws equivalent to those in force in the European Union. You expressly agree to such transfers.]]⁶

(6) Security of your personal data

We will take reasonable precautions to prevent the loss, misuse or alteration of your personal information. Of course, data transmission over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.

[We will store all the personal information you provide on our secure servers. All electronic transactions you make to or receive from us will be encrypted [using SSL technology].]⁷

[You are responsible for keeping your password confidential. We will not ask you for your password.]

(7) Policy amendments⁸

We may update this privacy policy from time-to-time by posting a new version on our website. You should check this page occasionally to ensure you are happy with any changes.

[We may also notify you of changes to our privacy policy by email.]

[(8) Your rights⁹

[You may instruct us to provide you with any personal information we hold about you. Provision of such information may be subject to the payment of a fee (currently fixed at £10.00).]

[You may instruct us not to process your personal data for marketing purposes. In practice, you will usually either expressly agree in advance to our use of your personal data for marketing purposes, or we will provide you with an opportunity to opt-out of the use of your personal data for marketing purposes. You can also instruct us not to use your personal data for marketing purposes by email (to contact us) at any time.]]

(9) Third party websites

The website contains links to other websites. We are not responsible for the privacy policies of third party websites.

(10) Contact

If you have any questions about this privacy policy or our treatment of your personal data, please write to us by email via the contact us page or by post to Purple Marnie 20 Hatton Crescent Wednesfield Wolverhampton WV10 0SZ¹⁰

This privacy policy is based on a freely-available template created and distributed by www.website-law.co.uk.